In July, Kenya drafted rules protecting the workers behind the AI boom. The rules would require the outsourcing firms that serve companies like OpenAI and Meta to offer minimum pay benchmarks, mental-health support and formal contracts to the country’s data annotators and content moderators.

Kenyans doing this work earn $1.46 to $3.74 an hour – barely above the country’s $1 statutory minimum and far below the $21 to $27 an hour paid to US content moderators.